The first time you smell honeysuckle on the cusp of summer or catch the scent of a fireplace as autumn transitions into winter, it whisks you down memory lane, transporting you to another time and place. Similarly, when you reach for that special ‘date night’ perfume, it takes you right back to the first day you wore it. Scent and memory are inextricably linked and flowers have their own powerful way to remind you of a certain time in your life. After the sweet, fleeting moments of your wedding day have passed you by, your signature flowers are one of the few keepsakes you can use to travel back in time, time and time again.
I met with Amanda Cook of Longlevens Flowers and we discussed exactly this! Amanda informed me that because the flowers often have to travel hundreds of miles to reach the shops, their toughness has also been valued more than their fragrance. As a result, the scent of roses has suffered, and become something of an afterthought.
Wild roses could not survive without this scent, as it attracts bees to pollinate its flower. But over the years, roses, particularly those for the cut flower market, have mostly been bred for their appearance – and many have lost their scent.
So how can we incorporate a scent into your bouquet that will instantly transport you back to your wedding day? Herbs are fantastic; rosemary brings in a beautifully woody scent, also populus eucalyptus and succulents.
Amanda had just made up this gorgeous bouquet when I arrived for her bride. She said the fashion at the moment is for HUGE bouquets. The type that look as though the bride has wandered through a meadow on her way to the church and pulled a ribbon from her hair to tie them. They aren’t symmetrical, they aren’t particularly arranged, they are wild, bohemian and gorgeous.
Featured here is the Sweet avalanche rose with beautiful soft pink petals with a subtle hint of green on the outer petals, it’s a very popular flower to use in wedding designs. And it’s available all year round. We also have asparagus fern, olive and berry and the ever popular pale pastels and greens with lime green vibernum.
As I chatted with Amanda about her work, her face lit up. I can see when a lady is passionate about her work as she mirrors me. The energy and enthusiasm in the room was contagious.
Amanda prides herself on sourcing the very best flowers from Dutch auctions where they are picked and delivered to her within 48 hours preserving freshness and quality. She covers all floral arrangements from traditional bouquets and baskets to exotic hand ties.
She and her assistant Abi will create bespoke arrangements covering all budgets.
All orders are carefully created, lovingly wrapped and look stunning before being delivered to Cheltenham, Gloucester, The Cotwolds and surrounding areas.
I asked Amanda if weddings are the only time she sees her brides. Apparently not! Grooms return for Valentines Day and Anniversaries to have a bouquet made up with ‘their’ flowers and always remark how the scent makes their beautiful wife go a bit wistful and gooey. So, husbands? Want to earn major brownie points? Talk to Amanda about recreating your wife’s bouquet.
Contact Amanda at
You’re welcome……and hint hint Mr Oobaloos!!!